More and more dealers are realizing that an effective live chat strategy is a key puzzle piece for increasing leads and sales from their dealership website – whether they opt for an in-house staff or hosted chat vendor. The

As the leaves fall and the number of dealership staff members missing work for flu symptoms (or their child’s) rises, one way to ensure live chat requests get a quick response is to add a BACKUP option to your

There are numerous ways to build success into your live chat strategy, but if you want the ONE THING that is sure to guarantee embarrassment and failure (not to mention waste time and money), try this: make your guests

Whether your relationship begins through live chat, walking on the lot, or as a phone up, a commitment to true satisfaction can help ensure your dealership doesn’t go the way of the dodo bird – or Mercury.

Whether you use software and your own team to communicate with your dealership website visitors via live chat or use a hosted, full-service option, there are three major components that can make the difference between success and failure. If

The one way to please every customer is to treat every customer like they're like no other customer you've ever had.

When you get your end of month analytics, you will probably see a number of website visits. These are more than just numbers, these numbers are actual people who were on your site, looking for information. Without Dealer Live

When it comes to Automotive Live Chat options, your choices are vast. That being said, with all of the options out there for Automotive Live Chat, who do you go with?