There are always going to be questions that dealers want answered about website chat whether they realize it or not. Many dealers still view chat as something they either have or not. Savvy, aggressive dealers realize that there are differences between chat providers...
Based strictly on the data we see from hundreds of dealer websites every day, we are certain that the “annoying” chat prompts on dealer websites work to improve customer service and increase leads. The challenge is in helping dealers decide whether or not...
Is your website’s chat pulling sales (and website leads) from other sources, especially contact forms? The wrong chat system can cost you money!
We’ve seen a rise in website chat for car dealers where fancy gadgets are popping up to “disrupt”. Without exception, they are more bark than bite.
Should dealers handle their own chat or should they use a chat service? There are compelling reasons for both options.
A fast food hamburger patty and a prime New York Strip are both beef, but that doesn’t mean that they’re the same thing. This principle holds true for dealership chat providers.