If you’re like most dealers, you’ve seen a decrease in the number of leads that your website is generating. The perplexing thing is that sales are, in general, increasing. Does this mean that lead generation is dying?


If you’re like most dealers, you’ve seen a decrease in the number of leads that your website is generating. The perplexing thing is that sales are, in general, increasing. Does this mean that lead generation is dying?

Is a bad looking suit better than no suit? Is a bad paint job better than no paint job? Is bad chat better than no chat?
The answer to all these questions is a resounding NO!

It’s easy for any company to point to their products and say, “it’s a gamechanger.” We’re no different, but we do have one thing on our side that most do not have: the data to back it up. When dealers utilize the proper pro-active...

Just about every dealership in North America has seen a decrease in lead form submissions while seeing an increase in sales over the last year. There are many theories behind this trend: people don’t trust forms, they’re calling instead, they’re more...

There is much more to adding live chat to a dealership website than just grabbing a dime-store variety add-on and hoping to increase leads and sell more cars. Just like an iceberg, the customer-facing portion is a tiny fraction of what it takes to set up a live chat...

CarChat24 is the recipient of a “Top Rated” Chat Product award in the sixth annual DrivingSales Dealer Satisfaction Awards, presented at a special event in conjunction with the 2015 National Automobile Dealers Association (NADA) Convention & Expo.