It is important for dealerships to partner with a company with a proven track record of generating leads and selling cars with effective chat strategies.


It is important for dealerships to partner with a company with a proven track record of generating leads and selling cars with effective chat strategies.

More and more dealers are realizing that an effective live chat strategy is a key puzzle piece for increasing leads and sales from their dealership website – whether they opt for an in-house staff or hosted chat vendor. The scary truth is that many dealers who jump on...

As the leaves fall and the number of dealership staff members missing work for flu symptoms (or their child’s) rises, one way to ensure live chat requests get a quick response is to add a BACKUP option to your dealer chat strategy. Just as a flu shot provides backup...

There are numerous ways to build success into your live chat strategy, but if you want the ONE THING that is sure to guarantee embarrassment and failure (not to mention waste time and money), try this: make your guests give you contact information before you (or your...

Whether your relationship begins through live chat, walking on the lot, or as a phone up, a commitment to true satisfaction can help ensure your dealership doesn’t go the way of the dodo bird – or Mercury.

Whether you use software and your own team to communicate with your dealership website visitors via live chat or use a hosted, full-service option, there are three major components that can make the difference between success and failure. If you choose a software or...