“If it comes too easily, it might not be worth it.”
Earning automotive leads: When you use chat to help car shoppers, it is an opportunity to gain their trust enough to make them want to do business with you.


“If it comes too easily, it might not be worth it.”
Earning automotive leads: When you use chat to help car shoppers, it is an opportunity to gain their trust enough to make them want to do business with you.

Albert Einstein earned status as one of the smartest minds in history by focusing obsessively on his science, much like our team focuses ENTIRELY on how to generate quality leads with live chat. In a conversation I recently had with an eCommerce Manager at a premium...

One of the things that separates successful dealers from those who fail is having a strong natural sense of intuition, a “gut feeling” about what will work. When it comes to chat, good ol’ fashioned scientific testing yields the best results.

There are plenty of chat providers in the automotive industry that point to the number of leads they generate, but it’s important to ask a question about them: “Is this chat solution generating more leads or are they simply replacing what we would have...

Forty-five years ago this month, the very first internet node, or primitive website, was hooked up at UCLA. Three years later in 1972, the first computer-to-computer chat conversation took place. It was nearly 100 years before that when Alexander Graham Bell had his...

The numbers are pointing to a very clear trend. People are engaging with businesses in general and, car dealers in particular, through live chat…