Everyone is the best… if you ask them. You won’t find a single automotive website chat provider who doesn’t claim to be the best when it comes to generating leads, handling the highest possible chat volumes, or offering software that makes it easier...
As important as it is to give website chatters the answers that they seek, even more can be accomplished when you utilize chat to answer the questions they haven’t asked yet.
If it seems like more automotive dealers are adding live chat to their websites, it’s because they are. Chat deployment jumped by more than 75 percent…
There have been many shifts in the ways that people communicate. The digital age has made given us options and the last few years have seen people across North America selecting their preferred method of communication. It starts with the phone, of course. Today,...
The automotive digital marketing world is not a static one. Things change. It’s the only constant in ours and other industries. Never stop testing…
Many dealers and vendors rely too much on guesswork and not enough on scientific testing of website conversions. You shouldn’t have to guess. You should know.